Usher joins Honey Nut Cheerios in new campaign from MultiVu Video on Vimeo.
You thought it was bad when U2 had to resort to giving an album away no one really actually wanted to everyone with an iPhone, but now the record business has collapsed upon itself to the point that multi-platinum recording artist Usher is giving away a song in boxes of cereal…at Walmart:
A new song by Usher will be the prize at the bottom of select cereal boxes. Starting Tuesday, a exclusive single will be available for download with specially-marked Honey Nut Cheerios packages purchased at Walmart stores across the country.
The track is called “Clueless” and comes amidst a prolonged wait for the singer’s new album, UR.
Would it hurt you to buy a CD every once and awhile? This is what it’s come to, people.
This article appears in Nov 6-12, 2014.
Music piracy is theft, period.
Maybe it’s because people are waking up and deciding they should quit buying shitty music. For example, almost everything recorded by U2 after Achtung Baby and (although I have not heard all of it, but what I have heard convinces me that I’m correct) the entire catalog of Usher. I personally have bought quite a few new releases in the past several years, but I have made sure to avoid these so called “artists”.