Rated R · 116 minutes · 2013

Political satire is a double-edged sword. When it works, it really stands out. When it doesn’t, it’s suicide. No, a Best Foreign Language Film nominee from Chile, cuts like a knife. It’s the unusual story of the marketing campaign launched in that country in 1988 to help bounce the ruthless Augusto Pinochet from office. That alone would make for a good film, but No is entirely self-aware, casting faces we see in the actual “No” campaign into the fabric of the film, shot 25 years later. A fine performance by Gael Garcia Bernal as the ad exec behind the campaign anchors the film, which was shot on three-quarter-inch videotape, the kind common in TV news at the time, making No a unique-looking unique look at history.
Official Site: sonyclassics.com/no
Director: Pablo Larraín
Producer: Juan Dios, Daniel Dreifuss, Jeff Skoll and Jonathan King
Cast: Gael García Bernal, Alfredo Castro, Luis Gnecco, Antonia Zegers, Marcial Tagle, Néstor Cantillana, Jaime Vadell, Pascal Montero and Alejandro Goic




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SF Weekly "No": Out-Advertising a Dictatorship by Jonathan Kiefer 02/27/2013
Portland Mercury Our Hero the Manipulator No gives an ad man the rock star treatment. by Marjorie Skinner 04/03/2013
Gambit Review: No Ken Korman on Pablo Larrain's Oscar-nominated political thriller by Ken Korman 04/02/2013
3 more reviews...
New Times San Luis Obispo Review: No Ken Korman on Pablo Larrain's Oscar-nominated political thriller by Ken Korman 04/02/2013
Indy Week Oscar-nominated Chilean film NO returns to Pinochet era A young ad director is recruited to develop the message of the anti-Pinochet faction. Since advertising is about getting people to say "yes," how do you sell people on the word "no"? by David Fellerath 04/10/2013
East Bay Express No The power of negativity. by Kelly Vance 03/06/2013

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