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The confluence of an online dating site and a blog rating tool is not entirely transparent, but Mingle2 has a little widget that will rate a website based on the words being used.
Not surprisingly, this blog gets an R rating, based on recent use of the words "gay" and "sex." If the widget looked a little deeper into the archives, the blog would probably earn an NC-17.
The site offers other little gimmicks (including a quiz on blogging addiction), which is probably the point, i.e., driving traffic to increase the size of the dating pool. After all, it doesn't matter if it's "100% free" if there's nobody using the service.
