Thursday, January 22, 2015

Make This Soft Pretzel Food Truck a Reality

Posted By on Thu, Jan 22, 2015 at 1:45 PM

Each year, when my last trip to Philadelphia was just a little too long ago, I start craving things from the city. Rita's Water Ice, easy access to a good Italian hoagie and soft pretzels. Always soft pretzels. 

I can only image how much stronger that craving is for someone who is used to constant access to good soft pretzels, like Jody and Dawn Rush who started Old Pueblo Pretzels.

"You gotta find your food. If you cant find it, you gotta make it," Jody Rush said. He tested out recipes for a year and a half until, on Aug. 9 of this year—yes, he remembers the exact date—his wife came home and announced that he had done it. By Labor Day weekend, they were setting up shop at the farmer's market at St. Phillips Plaza every Sunday from 9 a.m. to 1 p.m.

"You don’t want to go to the mall, that’s not a pretzel," Rush said. These pretzels are made out of water, flour, barley, yeast and salt—that's it—making them vegan and totally natural. 

Now, they're trying to break into the food truck game. Rush wants to bake the pretzels on site, instead of at home before they're sold. This would allow him bake more than the 200 pretzels per day he can currently produce, which sell out every Sunday.
The duo have decided to go the crowdfunding route to pay for the truck, complete with delicious perks.

From their Indiegogo:
We know our pretzels!

Old Pueblo Pretzels can't express enough our passion for soft pretzels along with a healthy lifestyle. Bread is and always will be a staple in most everyones diet. We just happen to have a different recipe to offer those who have grown tired of the norm here in the desert. On the East Coast we eat pretzels like others eat bagels and donuts for breakfast, so much so that we love to eat them anytime of the day or night. We love our pretzels and we know you will come to love them as much as we do! There's nothing like a fresh baked hot soft pretzel.

Our loyal growing customer base can attest to the authenticity of our Philly pretzels. And now you can help spread the word here in Tucson as we offer people a delicious choice when it comes time to healthy snacks.
They've set their Indiegogo goal high, at $32k with only $103 raised as of this posting. Rush realizes that's going to be a tough target to reach, and says whatever they end up with will be useful in getting started.

Their "Hot Knots," knots baked with Hatch chili peppers and chopped garlic, sound like something I'm going to need in my life immediately. As for Rush, he prefers to eat his pretzels bare, as soon as they're ready. Some people put mustard on straight away, but Rush thinks they should take a bite first. "You've got to taste it," he says.

Tags: , , , ,

Related Locations

Comments (4)

Showing 1-4 of 4

Add a comment

Subscribe to this thread:
Showing 1-4 of 4

Add a comment

Previously in the Range

More by Chelo Grubb

Today | Sun | Mon | Tue | Wed | Thu | Fri
Meditation and Buddhist study

Meditation and Buddhist study @ Sky Island Zen

Tuesdays, Saturdays

All of today's events | Staff Picks

Staff Pick

Festival Band's New Year's Eve Dance

Join us at the Tucson University Park Hotel (formally Marriott) for our NYE Dance! We play Tejano,… More

@ Tucson University Park Hotel Dec. 1-Jan. 1 880 E. 2nd Street

» More Picks

Submit an Event Listing

Popular Content

  1. An Incomplete Look at the Koch Brothers' Influence in Arizona (The Range: The Tucson Weekly's Daily Dispatch)
  2. $59 Million Can Focus the Mind, Even If You're Facebook (The Range: The Tucson Weekly's Daily Dispatch)
  3. Laughing Stock: Holly Jolly Edition (The Range: The Tucson Weekly's Daily Dispatch)
  4. The Weekly List: 26 Things To Do in Tucson This Week (The Range: The Tucson Weekly's Daily Dispatch)
  5. Laughing Stock: The People's Pervert Does Christmas (The Range: The Tucson Weekly's Daily Dispatch)

© 2017 Tucson Weekly | 7225 Mona Lisa Rd. Ste. 125, Tucson AZ 85741 | (520) 797-4384 | Powered by Foundation