Thursday, August 9, 2012

The Total Wine and More Store Going In at Park Place Mall

Posted By on Thu, Aug 9, 2012 at 4:00 PM

The opening of the new Total Wine and More store at Park Place Mall is not exactly what I call hot food-and-drink news, but some of the services the store will offer turn out to be quite interesting.

For starters, the new store will feature a growler-filling station like the one Dan Gibson told you about last week. According to a press release it will also feature:

In-store iPads located at a state-of-the-art tasting bar, to allow customers to interact with an app that recommends specific wines to pair with certain foods/meals that you'll be preparing (recipes and wine recommendations may be printed in-store or e-mailed directly to the customer)

A fully equipped education center to host classes on wine, beer and spirits…the education center can also be booked for use by Southern Arizona non-profits and other business at no charge.

Flat panel screens featuring video content on vintners, wineries and the wine-making process, as well as educational content on beer and spirits.

Complimentary Wi-Fi throughout the store, which is an essential foundation for providing additional apps, including an app for price transparency (they encourage their customers to compare prices, as they strive to be the price leader in this market).

Booze shopping just got high-tech y'all. No word yet on when they'll be able to beam the liquor straight into your central nervous system, but I'm sure they're working on it.

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