Wednesday, March 21, 2012

The Arizona Daily Star Might Put Up a Paywall

Posted By on Wed, Mar 21, 2012 at 3:30 PM

STLToday.com doesn't mention the Arizona Daily Star specifically, but their article discussing Lee Enterprises and their desire to put up paywalls on "most" their newspapers' websites would likely include our local daily.

Lee introduced paywalls at six newspapers in August in Montana and Wyoming that were successful, according to the company. There was not an adverse effect on digital advertising revenue at those newspapers, and page views at those six websites remain strong, Lee's chairman and executive officer Mary Junck said at Lee's annual meeting of stockholders this morning in Davenport, according to a summary of her remarks released by Lee.

At the Montana and Wyoming newspapers, readers are able to access between 15 and 20 free online story views a month. After they reach the set amount, they must pay to access a story on the paper's website. At the Billings Gazette in Billings, Montana, for example, annual digital subscriptions cost $69.50 and $19.50 annually for print subscribers, according a list of rates on its website.

Lee will introduce digital subscriptions in more Lee markets over the next three months.

While I might dispute if there are more than fifteen stories actually worth reading on the Star's site any given month (especially following the departure of Rhonda Bodfield and since I'm not generally the sort that needs to read every story about U of A sports), the really dastardly move on Lee's part would be to charge print subscribers for online access to a paper they already pay for. At least with the New York Times (which recently announced it was cutting the number of free articles available to cheapskates to ten a month), home delivery comes with online access and the use of their smartphone and tablet apps. A paywall might convince me to actually subscribe to the paper, true, but I certainly won't subscribe, pay extra for online access, then be ok with dealing with the drop-down, takeover, and pop-up ads on the Star's site.

Tags: , , , , ,

Comments (4)

Showing 1-4 of 4

Add a comment

 
Subscribe to this thread:
Showing 1-4 of 4

Add a comment

Previously in the Range

More by Dan Gibson

Today | Thu | Fri | Sat | Sun | Mon | Tue
Burlesque Fitness

Burlesque Fitness @ Floor Polish

Mondays, Wednesdays, 4:30-5:30 p.m.

All of today's events | Staff Picks

Staff Pick

Arizona-Sonora Desert Museum Cool Summer Nights

Beat Arizona heat and enjoy a family-friendly outing during the Desert Museum’s Cool Summer Nights. The stunning… More

@ Arizona-Sonora Desert Museum Saturdays, 5-10 p.m. Continues through Sept. 2 2021 N. Kinney Road.

» More Picks

Submit an Event Listing

Popular Content

  1. BASIS Connives to Maintain Its Elite Charter School Status in Baton Rouge (The Range: The Tucson Weekly's Daily Dispatch)
  2. McCain Returns to Senate To Push Mystery GOP Healthcare Bill Forward (The Range: The Tucson Weekly's Daily Dispatch)
  3. Head Back East with the Kingfisher's Summer Road Trip Menu (The Range: The Tucson Weekly's Daily Dispatch)
  4. Tour Diaries! XIXA Days 10 and 11: On the Road From Switzerland to Italy. Also, Fetching Slovenian Checkpoint Guards! (The Range: The Tucson Weekly's Daily Dispatch)
  5. Cinema Clips: Killing Ground (The Range: The Tucson Weekly's Daily Dispatch)

© 2017 Tucson Weekly | 7225 Mona Lisa Rd. Ste. 125, Tucson AZ 85741 | (520) 797-4384 | Powered by Foundation