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Friday, August 24, 2012

Chow A Taco Tote Location Is Opening on North Stone Avenue

Posted by Adam Borowitz on Fri, Aug 24, 2012 at 11:30 AM

The old Ruby Tuesday's location at 4811 N. Stone Ave. will soon be home to another location of Taco Tote. There are currently two locations of the chain eatery in Tucson.

This is such incredible news. What we need in this city are more chain restaurants serving Mexican food. (Sarcasm alert.) But at least this chain eatery has a charming origin story on its website:

El Tacotote really began as a collection of family recipes. The Heras brothers’ mom made the tastiest tacos in Sinaloa, Mexico. Mrs. Heras insisted on premium meats and a blend of spices perfected over the years by the family members.

In 1988, after the family moved to Cd. Juarez, Mexico, the family noticed something missing in the local cuisine. It was the Heras touch. They created the El Taco Tote concept and opened their first restaurant that same year. After enjoying an overwhelming response, they opened three more locations in the next four years. In 1994, the Heras brothers decided to introduce this extraordinary concept to the U.S. with a new location in Laredo, Texas. This location also proved to be a huge success. During the next three years, they opened three Taco Tote restaurants in El Paso, Texas. Now the Heras brothers are bringing the wonderful flavor of “real mexican grill” to you, our most valued customer.

Tags: taco tote, tucson mexican restaurants